8 articles in this category
Why Emerging Formats Demand New BenchmarksThe pressure to adopt emerging content formats—short-form video, interactive infographics, ephemeral stories...
Every quarter, a new platform format promises to reshape how people connect, transact, or create. Some—like short-form video or audio-first social—del...
When a new platform format emerges—think community-owned marketplaces, decentralized content networks, or API-first ecosystems—the temptation is to ju...
Why Platform Formats Define Modern Creator SuccessIn my ten years consulting with strategic creators, I've observed a fundamental shift: platforms no ...
Introduction: Why Qualitative Evaluation Matters in Platform AnalysisIn my ten years analyzing platform ecosystems, I've witnessed countless emerging ...
Every few months, a new platform format promises to change how we work. Some do—Slack redefined team chat, Notion blurred the line between docs and da...
Introduction: The Problem with Loud MetricsFor over a decade in my practice as a digital strategist, I've watched clients and colleagues make costly p...
Introduction: The End of One-Size-Fits-All StorytellingFor over ten years, I've consulted with brands navigating the turbulent waters of digital conte...